M-Factor Inc and Brandscapes Worldwide Announce Partnership

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M-Factor Inc and Brandscapes Worldwide Announce Partnership

SAN MATEO, Calif. - June 9, 2009 - M-Factor, Inc, the premier provider of predictive analytics solutions for marketing and trade investment management for the consumer goods and quick serve restaurant sectors, today announced that it has certified Brandscapes Worldwide as a participant of the “M-power” partner program.
Brandscapes, headquartered in Mumbai, India is a [...]

M-Factor Named “Cool Vendor” by Leading Analyst Firm

Vendors selected for the “Cool Vendor” report are innovative, impactful and intriguing
SAN MATEO, Calif.– (BUSINESS WIRE)– M-Factor, a leading provider of web-based dynamic profit and revenue optimization software for the consumer goods and quick serve restaurant sectors, today announced it has been included as one of four “Cool Vendors” in the Cool Vendors in [...]

M-Factor Announces Global Partner Program called “M-power”

SAN MATEO, Calif.– (BUSINESS WIRE)– M-Factor, Inc, the leading provider of web-based dynamic profit and revenue optimization software, today announced the establishment of a partner program called “M-power” designed to deliver an ecosystem that helps leading CPG and Quick Service Restaurant organizations achieve better top and bottom line results.
Today’s dynamic market environment has dramatically accelerated [...]

M-Factor Appoints Dirk Beyer as Chief Scientific Officer

SAN MATEO, Calif.– M-Factor, Inc, the leading provider of web-based dynamic profit and revenue optimization software for the consumer goods and quick serve restaurant sectors, today announced the appointment of Dirk Beyer, Ph.D. to the position of Chief Scientific Officer. In this role, Dr. Beyer leads the company strategy around the innovation of ground [...]

M-Factor Announces Record Performance & Additional Funding

SAN MATEO, Calif. — M-Factor, Inc, the leading provider of web-based dynamic profit and revenue optimization software for the consumer goods and quick serve restaurant sectors, today announced accelerating growth in customers and revenue for 2008. In addition, it also announced that it has closed a significant round of new funding. UV Partners led the [...]

M-Factor Launches 4th Generation Solution Suite and Platform

SAN MATEO, Calif.– (BUSINESS WIRE)– M-Factor, Inc. announces the availability of its fourth generation Profit and Revenue Optimization suite and platform. M-Factor 4 is the first integrated solution suite that supports the full range of marketing investment decisions including consumer marketing, trade spend, and portfolio level pricing. The suite is underpinned by the DPRO 4 [...]

M-Factor Awarded Patent for Demand Model Updates

SAN MATEO, Calif.–(BUSINESS WIRE)–M-Factor, Inc., has been awarded a patent on tools and methods it developed to update models that forecast consumer demand. Demand models quantify the cause and effect relationship between marketing and trade promotion activities and consumer purchases in a sophisticated, algebraic representation of consumer demand. The patented technology delivers higher quality predictive [...]

Bruce Pagliuca Named as Senior VP of Operations of M-Factor

SAN MATEO, Calif. – M-Factor, Inc., the premier provider of dynamic revenue and profit optimization solutions for consumer goods companies, announced that Bruce Pagliuca has been appointed as the new Senior Vice President of Operations. In his new role he will oversee the company’s customer-related activities including advisory consulting, implementation, and analytical services.
Bruce Pagliuca has [...]

Lawrence Whittle Named as Chief Executive Officer of M-Factor

SAN MATEO, Calif. – M-Factor, Inc., the premier provider of dynamic revenue and profit optimization solutions for consumer goods companies, announced that Lawrence Whittle has been appointed as the new Chief Executive Officer. Founder and acting CEO, Phil Delurgio, has become the company’s Chief Technology Officer and will focus on driving M-Factor’s market strategy and [...]

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