Tag Archives: Trade Slider
Trade Spending Effectiveness
February 20, 2009 – 10:02 am
Trade promotion spending has grown more complex, more expensive, and less manageable every year. Learn how M-Factor’s Trade Spending Effectiveness solution makes trade promotion decisions easy, helping achieve top-line sales growth while reducing and controlling trade spend on a sustained basis. Download Now
Trade Spending Effectiveness
November 21, 2008 – 3:31 pm
An interview with Phil Delurgio, Founder and CTO of M-Factor. Hear Phil discuss how consumer goods companies can create an optimized trade plan to maximize volume and revenue, especially in the current economic times when sales and marketing budgets are tight and consumers are spending less in stores. He reviews how our [...]